🎄 Gousto Christmas Campaign 2022 - Season’s Feastings
Brief: Drive talkability of Gousto’s innovative Christmas feasting menu and increase recipe uptake.
Concept: Season’s Feastings
Lead Message: Grab Christmas by the baubles, throw out the recipe book and transform the nation’s favourite trimmings into eye-popping feasts.
Channels: PR, DP, paid social, email (solus, growth, brand/editorial)