Michael Rinaldi

Copywriter, creative & occasional hand model


🎄 Gousto Christmas Campaign 2022 - Season’s Feastings


Brief:  Drive talkability of Gousto’s innovative Christmas feasting menu and increase recipe uptake. 

Concept:  Season’s Feastings

Lead Message: Grab Christmas by the baubles, throw out the recipe book and transform the nation’s favourite trimmings into eye-popping feasts.

Channels:  PR, DP, paid social, email (solus, growth, brand/editorial)






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